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Latest Episode

April 17, 2024

5 Compelling Reasons for a Customer Engagement Process

If there’s a “third rail” issue for heads of commercial, sales ops and learning and development leaders when it comes to implementing KAM initiatives, it’s the topic of introducing a CEP or (Customer Engagement Process). More specifically, why one is needed in the first place and how to make it stick?

Episode 8: 5 Compelling Reasons for a Customer Engagement Process

Episodes

KAM Podcast Series 2024 – Episode 7: Pharma Sales Strategy for 2024 and Beyond

KAM Podcast Series 2024 – Episode 8: 5 Compelling Reasons for a Customer Engagement Process

KAM Podcast Series 2023 – Episode 4: Giving SAMs the Technology they REALLY need

KAM Podcast Series 2023 – Episode 5: Don’t stop at the “WHAT” and “WHEN” with SAMs.

KAM Podcast Series 2024 – Episode 6: 5 Ways to Increase SAM Training RELEVANCE.

KAM Podcast Series 2023 – Episode 1: The Role of ChatGPT in Strategic Account Management

KAM Podcast Series 2023 – Episode 2: SAM the Individual vs Organization SAM

 

KAM Podcast Series 2023 – Episode 3: Shifting the SAM effort curve to the left

 

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The ClarityES1 Podcast seeks to present and clarify some themes about Strategic Account Management. Our goal is to combine theory and practice in an accessible way to improve your account strategy skills. 

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