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4 Ways Commercial Excellence is Different: Europe vs USA

4 Ways Commercial Excellence is Different: Europe vs USA

SHow can commercial excellence be different? 4 ways which describe this situation. Budget constraints across all industries in recent years have forced organizations to find new ways to grow their top and bottom lines. in the healthcare industry; cost containment...
Global Account Management Models

Global Account Management Models

Rolling out global consistent account management models is by no means a simple task. The necessity of implementing a model which is consistent across all regions is increasingly becoming a priority for pharma companies. The Journal of the National Account Management...
Patient Centricity – A Strategy for Success

Patient Centricity – A Strategy for Success

Patient centricity is the new strategy everyone in pharma and medtech is talking about. While advocating patient centricity is á la mode, is it effective? Our latest blog post explores why pharma and medtech companies need to shift the focus onto patients to survive...

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